We’re introducing a change to give users more control over the power and resources consumed by Flash.Īds will still be loaded, but Flash content that isn’t considered central to the web page you’re on will be “auto-paused,” meaning that you’ll have to click on the content before it starts playing. Nor is it really about turning Edge into an adblocker – after all, ads are vital to Microsoft’s business, just as they are to Apple and Google.Īpple pitched Safari’s Flash-blocker as the Safari Power Saver Google announced its Flash regulator under the headline Better battery life for your laptop and Microsoft is following suit (our emphasis): One of our top priorities in building Edge has been that the web should be a dependably safe, performant, and reliable place for our customers. It’s not about security, even though Microsoft’s announcement starts off with: Of course, that’s not exactly what Microsoft is doing, nor is it quite how Microsoft has described the feature. Simply put, the Edge browser will as good as block Flash ads by default. Microsoft is following what Apple did with Safari back in 2013, and Google did with Chrome in 2015.
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